One of New Zealand’s largest alcohol retail chains will strip thousands of bottles of Russian Vodka and beer from shelves in response to Russia’s escalating aggression towards Ukraine. The move is part of a global campaign, with similar removal seen in Australia, Canada, and the US.
The West Auckland Trusts which owns 26 retail stores as well as hospitality venues throughout the region will stop selling thousands of Russian-made products from today.
Allan Pollard, Trusts CEO, says the move is a response to Russia raising its nuclear alert level along with a growing groundswell of consumer sentiment.
The ban includes those brands with Russia as their country of origin and includes; Ivanov, Russian Standard, Russkaya, Kristov Red vodkas, Gorkovskaya Vodka, JJ Whitley Rhubarb Vodka, Royal Bison Vodka, Russkaya Vodka, Baltika Beer and Three Hills Pale Ale beer.
The product will not be replaced with other brands and the empty shelf space will instead display a Ukrainian flag.
Pollard says the immediate removal of Russian vodka and beer from sale is in line with similar actions taken by businesses in a number of other countries around the world including Canada, US and Australia.
InsideFMCG reports Coles took steps to remove Russian products from the shelves of its Liquorland, Vintage Cellars and First Choice stores last night. “We have engaged with our suppliers on community concerns regarding the sale and distribution of Russian-sourced products, and resolved to remove a number of Russian-sourced drinks from sale,” the spokesperson said.