by Vincent Heeringa | Nov 25, 2022 | Opinion
Given that agricultural emissions make up the largest proportion of New Zealand’s greenhouse gas emissions. And given that agriculture was featured formally at COP for the first time. And given that we trade as a nation on our natural, grass-fed, responsible farming...
by Ben Fahy | Nov 16, 2022 | Opinion
After years spent studying shifts in consumer preferences, market researcher Peter Tait is worried that New Zealand is in danger of missing out on the economic benefits that come from more sustainable production – and that we’re not doing enough to address...
by Vincent Heeringa | Nov 7, 2022 | News
In 2019, researchers discovered a surprising thing. Consumers in California and China were prepared to pay a premium for grass-fed, sustainably-sourced New Zealand beef. Okay, so that is not so unexpected. We do grow happy beef here. What was surprising was the size...
by David Wrigley | Oct 27, 2022 | Opinion
It’s been a bad couple of weeks if you’re the sort of person who recoils in horror at the thought of food being used for any purpose other than the one for which god intended it. In three separate but related incidents, tins of tomato soup were poured over...
by Vincent Heeringa | Oct 21, 2022 | Opinion
The latest outing of enraged farmers has turned out to be less a swell than a ripple. No surprises there. Groundswell and its ilk have lost the public relations battle before they even started their engines. The momentum for action on agricultural emissions...